Quick Answer
How do you send an RSS email campaign?
Go to Marketing → Emails → Campaigns, create a campaign, design the email, open the sending or scheduling options, enable RSS scheduling, enter your RSS feed URL, then choose the frequency and send time.
What Is RSS?
RSS (Really Simple Syndication) is an XML-based feed that updates automatically when you publish new content, such as blog posts.
An RSS email campaign pulls the newest items from that feed and sends them to your email list on a schedule. This can reduce the need to manually rebuild an email every time new content is published.
Best use case
RSS campaigns work well for weekly or monthly “latest posts” newsletters, allowing subscribers to receive your newest content without repeated manual copy and paste.
RSS Campaigns at a Glance
Before You Begin
Have the RSS campaign details ready before configuring the schedule.
- Have the correct XML RSS feed URL available.
- Decide how often you want the campaign to run.
- Know which recipients should receive the RSS campaign.
- Use a verified sender email for the campaign.
Create an RSS Email Campaign
Step 1: Open Campaigns
Go to Marketing → Emails → Campaigns.
Step 2: Create a Campaign
Click + New and choose an email template or start from a blank layout.
Step 3: Design the Email
Build the email in the Email Builder. Add the header, introductory text, content blocks, CTA, and other content needed for the campaign.
Step 4: Open the Scheduling Options
Open Send or Schedule and enable the available RSS scheduling options.
Step 5: Configure the RSS Schedule
Add the RSS feed URL, then choose the frequency and send time for the campaign.
Check the schedule carefully
Double-check the timezone and scheduled execution time before saving the RSS campaign.
Pre-Sending Checklist
- RSS feed URL: Paste the correct XML feed link.
- Frequency: Choose Daily, Weekly, or Monthly.
- Send time: Choose the time you want the RSS campaign to execute.
- Feed count limit: Set the maximum number of feed items to include in each email.
- Exclude days: Skip specific days, such as weekends, when needed.
- From/Reply-to: Use a verified sender email.
- Subject + preview text: Make it clear that the email contains your latest content.
- Recipients: Choose the appropriate lists, tags, smart lists, or other available recipient options.
Feed count example
A “Weekly Roundup” with a feed count limit of 5 can keep the email concise while still highlighting several of your newest posts.
Manage and Update RSS Campaigns
Update Content
Use Update Email Content before the next execution time when the campaign content needs to change.
Pause or Resume
Temporarily pause campaign sends while adjusting the design or campaign settings, then resume when ready.
Reschedule
Change the RSS campaign schedule at least one hour before its execution time.
Track Results
Review campaign statistics and audit-style logs for execution status, errors, and performance trends.
Frequently Asked Questions
What is an RSS feed?
How do I create an RSS email in BizStackPro?
What is the feed count limit feature?
Can I reschedule an RSS email campaign?
How can I track RSS campaign performance?
Continue Learning
Continue with related guides for working with RSS content and building email campaigns.
