Quick Answer
How do you send a regular email campaign?
Go to Marketing → Emails → Campaigns, create a campaign, choose a template, build and save the email, verify the sender address, then open Send or Schedule to choose recipients and either send immediately or schedule the campaign for later.
Building and Sending Emails Without Missing Key Steps
Sending an email campaign involves more than writing the message. Creating the campaign, verifying the sender, testing the email, choosing the audience, and confirming the send settings all affect the finished campaign.
Following a clear process helps reduce deliverability problems and catches mistakes before the message reaches your audience.
The workflow below takes you from creating the campaign through sending it immediately or scheduling it for later.
Regular Email Campaigns at a Glance
Before You Begin
Have the basic campaign information ready before you start building the email.
- Know which audience or recipients should receive the campaign.
- Have access to the inbox for the sender email you plan to use in case verification is required.
- Prepare the main email content, links, and calls to action.
- Leave enough time to send and review a test email before the campaign goes live.
Part 1: Create Your Campaign
Step 1: Open Campaigns
Go to Marketing → Emails → Campaigns.
Step 2: Create the Campaign
Click Create Campaign.
Step 3: Choose a Template
Select a template and begin building your email in the editor.
Step 4: Save the Draft
Click Save to keep the campaign as a draft until you are ready to continue.
You can return to the draft
Your layout, content, and settings remain editable while the campaign is still a draft.
Verify Your “From” Email
Sender verification helps improve deliverability and reduce the chance that campaign emails will be flagged as spam.
Step 1: Open Send or Schedule
Inside the campaign, open Send or Schedule.
Step 2: Enter the Sender Email
Enter the email address you want to use in the From field.
Step 3: Send the Verification Email
When prompted, send the verification message to the sender address.
Step 4: Copy the Verification Code
Open the sender inbox and copy the 6-digit verification code.
Step 5: Confirm the Address
Paste the code into BizStackPro to verify the sender email.
Verify before you are on a deadline
Complete sender verification ahead of the planned send time so a last-minute verification delay does not interfere with the campaign schedule.
Part 2: Customize Your Email
Use the drag-and-drop builder to create a clean, readable email and adjust the content for your campaign.
Drag-and-Drop Blocks
Add text, images, buttons, dividers, and other available content blocks.
Inline Editor
Adjust headings, fonts, colors, bold or italic formatting, bullet lists, and hyperlinks.
Layout Controls
Adjust padding, spacing, background colors, and corner radius for the email layout.
Personalization
Insert custom values where appropriate to personalize the email content.
AI-Assisted Content
When available, use AI-assisted content tools to help draft or refine email copy.
Optional: Add Advanced Elements
Direct Checkout
Add a product element and enable direct checkout links for a faster purchasing path.
Forms & Inline Surveys
Add forms or inline surveys when you want to collect feedback from the email.
Custom Value Checks
Review buttons, images, and text blocks for missing or broken custom values before sending.
Direct checkout example
Add a product block with direct checkout, then use the block’s link or settings icon to adjust the checkout experience.
Part 3: Send Now or Schedule
Step 1: Open Send or Schedule
Click Send or Schedule.
Step 2: Choose the Recipients
Select the intended recipients using available lists, tags, smart lists, segments, or other audience options.
Step 3: Confirm Sender and Subject
Confirm the From name and email address, then add the campaign Subject line.
Step 4: Send Now or Choose a Time
Select Send Now for immediate delivery or choose a date and time to schedule the campaign.
Step 5: Send a Test Email
Use the test email option, often found in the menu near Save, to preview the campaign in a real inbox.
Make changes early
If the campaign needs to be edited or rescheduled, make the changes early. Updates made too close to the send time may not apply in time.
Frequently Asked Questions
How do I create and send a regular email campaign?
Why is it important to verify my 'From' email address?
How can I add product elements with direct checkout links?
What features are available in the inline editor?
How do I schedule my email campaign?
Continue Learning
Continue with related guides for building emails, verifying addresses, and managing campaigns after they are scheduled.
