Quick Answer
How do you add calendar links to appointment messages?
Go to Conversations → Snippets, create or edit a snippet, place your cursor where the calendar link should appear, open Custom Values → Appointment, then insert Add to Google Calendar and/or Add to iCal/Outlook. Save the snippet and use it anywhere supported appointment custom values can be inserted.
Helping Contacts Save Appointments Instead of Relying on Memory
You may already send appointment confirmations and reminders, but a contact can still forget the event if it never reaches their calendar.
BizStackPro includes appointment-related custom values that insert clickable Add to Google Calendar and Add to iCal/Outlook links into supported messages.
When the contact clicks one of those links, they can create a calendar event using the appointment details.
Adding the appointment to the contact's own schedule gives the reminder another place to remain visible beyond the original email or SMS.
Add the links early in the reminder sequence
The source guide recommends including the calendar links in the confirmation and 24-hour reminder messages so contacts have an easy opportunity to save the appointment. :contentReference[oaicite:0]{index=0}
Add-to-Calendar Custom Values at a Glance
Before You Begin
Make sure you are editing a message that supports appointment custom values and decide where the links should appear.
- Open or create the appointment reminder or confirmation content you want to update.
- Confirm that the message type supports appointment custom values.
- Decide whether you want Google Calendar, iCal/Outlook, or both options included.
- Place the calendar links close to the appointment details so they are easy to find.
- Consider including the same links in more than one reminder message.
- Keep reschedule and cancellation links available when those are part of your existing reminder flow.
How to Insert Add-to-Calendar Custom Values
Add the calendar links from the Appointment custom-value category inside your message editor.
Open Snippets
Go to Conversations → Snippets or the corresponding Templates area.
Create or Edit a Snippet
Click + Add Snippet or open an existing snippet you want to update.
Place the Cursor
Click inside the message where you want the add-to-calendar links to appear, usually near the appointment details.
Open Custom Values
Open Custom Values and choose the Appointment category.
Insert the Calendar Option
Select Add to Google Calendar, Add to iCal/Outlook, or both.
Save the Snippet
Click Save in the editor.
Use the Snippet in Appointment Messaging
Use the saved content in appointment confirmations, reminders, campaigns, workflows, or other supported messages.
Include both calendar options when practical
Offering both Google Calendar and iCal/Outlook gives contacts a choice based on the calendar application they use.
What the Custom Values Insert
Google Calendar Link
Inserts a clickable link that lets the contact create the appointment event in Google Calendar.
iCal / Outlook Link
Inserts a calendar link intended for iCal/Outlook-compatible calendar use.
Appointment Details
The resulting calendar action uses the appointment information associated with the message so the contact can save the event.
Where You Can Use Add-to-Calendar Links
The appointment custom values are not limited to a single reminder message. The source guide says they can be used anywhere supported custom values are available for appointment-related communication.
Appointment Confirmations
Include the links in confirmation emails or SMS messages immediately after the appointment is booked.
Reminder Sequences
Use them in reminder messages such as 24-hour, 2-hour, or starting-soon reminders.
Workflows
Include the links in workflow messages triggered by appointment booking activity.
Campaigns and Triggers
Use the appointment custom values in supported campaign or trigger-based messages tied to scheduled appointments.
Manual Follow-Up
Insert them into supported manual messages sent from Conversations when following up about a scheduled appointment.
Common Add-to-Calendar Use Cases
If the Calendar Custom Values Do Not Appear
If Add to Google Calendar or Add to iCal/Outlook is missing from the Custom Values menu, check the message context before assuming the feature is unavailable.
Check Permissions
Confirm that your user permissions allow you to edit the message or template.
Check the Message Type
Make sure you are editing a message type that supports appointment custom values.
Check the Appointment Category
Confirm that you are looking under Custom Values → Appointment.
Refresh and Retry
Refresh the page or try another browser if the options still do not appear.
Contact Support if Needed
If the options are still unavailable after those checks, contact support for additional help.
Add-to-Calendar Best Practices
Frequently Asked Questions
How do I add the "Add to Google Calendar" or "Add to iCal/Outlook" option to my appointment reminder?
Can I use the "Add to Calendar" options in other communications besides appointment reminders?
What if I don't see these options in the Custom Values dropdown?
What do these custom values insert into my message?
Continue Learning
Continue learning how to manage appointment calendars, calendar connections, and booking changes with these related BizStackPro Help Center guides.
