

Organize products into easy-to-browse groups so customers can shop faster, discover more, and find exactly what they want.
When a product catalog grows, it becomes harder for customers to find what they’re looking for without scrolling through everything.
Product collections allow you to group related items together, making navigation simpler and improving how products are displayed.
Without clear organization, customers may miss relevant products or leave before finding what they need.
This guide will walk you through how to use collections so your storefront stays structured and easier to browse.
To begin, review why collections matter and how they improve product organization.
Collections group related items together—so shoppers don’t have to scroll your entire catalog to find what they need.
Follow along: Start by creating a collection first, then assign products—this keeps your storefront structure clean from day one.
If you don’t see it: It may be a permissions or plan feature limitation—check your user role or ask your admin to confirm access.
Pro tip: Use consistent naming (singular vs. plural) across your store so navigation looks intentional.
Good to know: A product can belong to multiple collections (for example: “New Arrivals” + “Winter Gear”).
Collections can appear in your navigation or be featured as sections—so customers can jump directly into the right product group.
Collections create clear product paths—so customers browse less, discover more, and check out with confidence.
Opens in a new tab.
Go to Payments → Products → Collections, click Create Collection, name it, and save.
Open the collection and assign items from your catalog. Reorder items if the interface supports it.
Add collections to your storefront navigation and/or feature them on pages as sections.
Yes—use multiple collections to support discovery and cross-selling.
Open a collection to rename it, change assigned products, and adjust ordering when available. Delete collections you no longer need.
Use collections to spotlight best-sellers, seasonal lines, and bundles—then place them in navigation so shoppers reach the right products faster.
Cleaner navigation. Better shopping experience.
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