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Email Analytics – BizStackPro Help

Email Analytics

Q: How can I filter contacts who have never opened an email?

Use the Opened filter and choose No to identify contacts who have never opened your emails. You can use this segment for re-engagement or list-cleanup campaigns.

Q: Can I filter contacts by multiple email-sending types?

Yes. You can select multiple sending types (for example, bulk emails and workflows) to build more precise contact segments.

Q: How do I address a high bounce rate?

Filter by the Bounced stat to identify problematic addresses, then validate or remove invalid emails, and improve list quality to protect deliverability.

Q: What’s the best way to use clicked and opened data together?

Start with Clicked = Yes to find your highest-intent contacts, then layer Opened and date range filters to focus on recent engagement for outreach and offers.

Improve campaign performance by filtering contacts using engagement stats, date ranges, and sending types—so you target the right people with the right message.

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Sending Smarter Emails Instead of Guessing What Works

You may be sending emails regularly, but without clear data, it’s hard to know what’s actually working.

Email analytics helps you track opens, clicks, and engagement so you can see how contacts interact with your messages.

Without this insight, campaigns become guesswork instead of strategy.

This guide will show you how to use email analytics so you can target the right audience and improve your results.

Once you understand how email analytics works, follow the steps below to filter contacts, build segments, and optimize your campaigns inside your BizStackPro account.

What Email Analytics Helps You Do

Email Analytics helps you segment and evaluate your audience based on measurable engagement. Instead of sending the same email to everyone, you can filter contacts by what they actually did—opened, clicked, bounced, complained, and more.

Follow along: Use Email Analytics to build segments like “clicked in the last 14 days” (hot leads) or “never opened” (re-engagement or suppression).

Key Features and Benefits

Email stat filtering: Segment by Sent, Delivered, Opened, Clicked, Complained, and Bounced.
Date range filtering: Analyze performance across custom time windows (recent vs. lifetime engagement).
Sending type filters: Segment by how emails were sent (bulk, workflow, campaign, etc.).

Pro tip: Start with Clicked when you want conversions. Clicks are often the strongest “intent signal.”

How to Use Email Analytics

Go to Settings in your BizStackPro account.
Select Email Services.
Open the Email Analytics tab.
Choose a date range, then apply sending type and stat filters.
Use the resulting segment for follow-ups, list cleanup, or campaign refinement.

Example: Filter Opened = Yes + Clicked = Yes + Last 7–14 days to build a high-intent outreach list.

Pro Tips

Leverage engagement tiers: Clicked = hottest, Opened = warm, Delivered-only = cold.
Adjust frequency: Send more often to engaged contacts; reduce frequency for low engagement to protect reputation.
Run re-engagement campaigns: Use “never opened” or “not opened in 60–90 days” segments before suppressing.
Protect deliverability: Regularly review Bounced and Complained segments and clean your list.

Deliverability win: Removing invalid emails and reducing sends to unengaged contacts can lower bounces/complaints and improve inbox placement over time.

Want smarter segments and better conversions?

BizStackPro helps you combine analytics, automation, and CRM follow-up so you can message the right people at the right time.

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Frequently Asked Questions

How can I filter contacts who have never opened an email?

Use the Opened filter and select No. This segment is useful for re-engagement or list cleanup.

Can I filter contacts by multiple email-sending types?

Yes—select multiple types (like bulk emails and workflows) for more precise segmentation.

How do I address a high bounce rate?

Filter by Bounced to find problematic addresses, validate/remove invalid emails, and tighten targeting to protect deliverability.

What’s the best way to use clicked and opened data together?

Start with Clicked = Yes (highest intent), then layer Opened and a recent date range to focus on engaged contacts.

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Segment Smarter, Send Better

Use Email Analytics to find engaged contacts, repair deliverability issues, and build focused campaigns that improve clicks and conversions—without blasting your whole list.

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Better targeting. Better results.

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